End-User Testing

I led an end-user testing project to determine how potential users where interacting with a web-based application developed in-house. With the goal of identifying common problem areas and bugs that occured in the program. 

Sales Materials For Miller Coors

In a case competition in Washington D.C for Miller Coors. I was asked to prepare a sales pitch for a bar owner in Chicago,

My approach consisted of informing the bar owner of his target audience, showing him what MillerCoors offers to his customers and the benefits a strategic partnership with Miller Coors would mean to him.

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Social Media Content Creation

I determined what type of content users were reacting best to on social platforms such as LinkedIn and created a variety of visual content. Here are some samples of my work.